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Table of Contents

📸 How to create Business Content for Instagram

Instagram is one of the social media networks that has been increasingly used in the last years. 

Learn some useful information that can help your business to create better content for Instagram. 

How to Create content

Instagram is a visual platform.

The main content for Instagram are photo and videos. 

The easiest way to start producing content is with your smartphone. 

Types of instagram content
Basic instagram content production

To improve the quality of the content and not just upload pictures, if you are not a designer or can’t hire one, the use of templates can improve the visual design of your images. 

One website that you can find templates for Instagram is Envato Elements.

Use templates for instagram
envato elements

Envato Elements includes several digital assets that you can use for your digital projects.

Here you can learn more about Envato Elements. 

Instagram Post Sizes

Instagram photo sizes varies between squared, portrait and landscape. 

As well on video, the video size for feed are the squared and the landscape. 

Now Instagram Stories are one of the most common videos, with a vertical format.

Instagram photo size dimension

The squared image has a 1080×1080 pixel dimension and a 1:1 aspect ratio.

The portrait image has a 1080×1350 pixel dimension and a 4:5 aspect ratio.

The landscape image has a 1080×566 and a 1.91:1 aspect ratio.

Instagram photo size dimension

The squared video has a 1080×1080 pixel dimension and a 1:1 aspect ratio.

The vertical video has a 1080×1920 pixel dimension and a 9:16 aspect ratio.

The horizontal video has a 1920×1080 and a 16:9 aspect ratio.